2013 VF 100 winners in the Nashville VF Imagewear office.
Each year, we celebrate those associates who give their time and energy to improve our local communities. The VF 100 program annually honors the 100 associates company-wide who have accumulated the highest number of service hours by donating $1,000 to each winner’s charity of choice. Since the VF 100 program’s inception in 2005, more than 1,100 associates have contributed 295,000 hours and more than $1 million has been donated.
VOLUNTEERISM AT OUR GREENSBORO HEADQUARTERS
VF associates at our corporate headquarters in Greensboro, North Carolina, have a chance to participate in the construction of a Habitat for Humanity home. Our dedicated associates have constructed five houses to date. In early 2014, VF volunteers constructed a Habitat home built to LEED standards.
In 2013, during our annual holiday service event, associates at our headquarters joined together to provide gifts under the tree for 50 older adults through The Salvation Army. In addition, 50 associates volunteered their time to be bell ringers and help raise money for the organization during the holidays. Associates also stuffed stockings for children and provided holiday dinners for their families at the Partnership Village, a transitional housing community for formerly homeless individuals and families.
VF is also proud to support the local Emergency Assistance Food Program, where we donated more than 400 pounds of food in 2013.
VOLUNTEERISM AT OUR STABIO INTERNATIONAL HEADQUARTERS
Approximately 220 associates participated in the first VF Community Day.
VF associates in our Stabio, Switzerland office held their first VF Community Day in July 2014 by volunteering at four nearby locations. Associates restored a walking path through the Casnotta Chestnut Forest; cleared brush around excavations at the ARAM Archeological Site to help ready the area for an upcoming public event; and helped to clean up areas surrounding the Gaggiolo River and the Muzzano Reserve to help foster new plant growth and maintain balance in the ecosystem.
VOLUNTEERISM AT OUR OWNED MANUFACTURING FACILITIES
VF’s internal manufacturing divisions are directly involved with impact assessments, as well as a variety of community engagement and development programs.
For the past 17 years, associates at VF’s factory in Torreon, Mexico have contributed to their local communities in a variety of ways. One recent project is a reforestation effort near local elementary schools. UV rays in Torreon can reach up to 12 points – the highest possible – in the UV INDEX scale. The reforestation effort aimed to provide a solution for students to play outside on their school grounds while being protected by harmful UV ray exposure.
MARTINSVILLE SPORTSWEAR DISTRIBUTION CENTER AND SPCA
Since the Martinsville, Virginia, distribution center’s opening over 13 years ago, VF associates have collected soda cans at recycle bins in break rooms throughout the facility. The collected aluminum is brought to the local recycling center, a practice our associates have taken since before recycling was widely available. Money collected by recycling is donated to the Society for the Prevention of Cruelty to Animals (SPCA) of Martinsville-Henry County to improve the quality of life for animals and people in the community.
VOLUNTEERING AT VF BRANDS
A number of equally inspiring volunteer initiatives are underway across the VF family of brands
Reef® Redemption is a true grassroots effort that reinforces the brand’s commitment to the planet by helping to preserve it through eco-friendly and socially-responsible business practices. In addition to applying these practices to in-house sustainability efforts and product design and development, part of Reef® Redemption includes giving time and financial resources to support humanitarian and environmental causes
THE NORTH FACE®
The North Face® brand’s Explore Fund is an annual grant program dedicating a quarter of a million dollars to support nonprofit organizations focused on connecting youth with nature, increasing access to both front and backcountry recreation and engaging a new and diverse audience with the outdoors. To date the Explore Fund has provided 388 grants to 287 unique organizations positively impacting more than 267,000 youth.
Associates clean up a skate park during Vans® Gives Back Day.
The popular action sports footwear and apparel brand provides 20 hours annually for each associate to volunteer during business hours. These hours are in addition to the brand’s Earth Day and Vans® Gives Back Day events, during which all Vans® brand associates at brand headquarters participate annually. Volunteer opportunities range from planting trees to packing lunches at the local food bank and wrapping holiday presents. The Vans® brand also promotes on-site blood drives and food drives, and brand associates partner with the Surfrider Foundation in beach cleanup efforts.
During the 2011 Vans® Gives Back Day, about 30 Vans® associates worked with the nonprofit A.Skate Foundation to host a skateboarding clinic for children with autism at the Vans® skate park in Orange County. Vans® associates were inspired by this experience to explore other ways to give back to the community. Associates created reusable shopping bags that the Vans® brand could sell in its 329 retail stores in North America. Proceeds from the bags benefit children with autism through the A.Skate Foundation. In 2013, Vans® has raised $275,000 through the sales of 207,779 bags for A.Skate. With the success of the A.Skate bag, Vans® added another design in 2014 for Surfer’s Healing and have already sold 149,250 bags, donating $130,000 to both organizations in the first quarter. Vans® now sells reusable bags in all its retail stores and outlet locations.
VANS® AND DEEP BLUE SURFING EVENT™
The Vans® Triple Crown of Surfing event is a specialty series of professional surfing contests that take place in Hawaii each year. In 2013, the event was designated as a Deep Blue Surfing Event™ by Sustainable Surf.
Deep Blue Surfing Event™ programs must meet a set of environmental and social requirements and must address impacts directly related to the local contest area, including waste reduction, protection of natural resources, and engagement with the local community.
The 2013, the Vans® Triple Crown of Surfing exceeded the Deep Blue Surfing Event™ requirements in five categories.
A summary of the event’s sustainability performance include:
Waste Diversion: 29 percent of waste diverted from landfill
Renewable Energy: Contest powered by B60 renewable biodiesel fuel
Climate Change: 100 percent of CO2 footprint mitigated
Community Support: Supported four local nonprofit organizations
Transportation: Provided shuttle service for staff
For the full report on this event, click here.
VF IMAGEWEAR® BRANDS
Associates from our VF Imagewear® brands – Red Kap®, Chef Designs®, Bulwark®, Horace Small® – launched our Community Action Team in 2013 that combines both Green and Charitable Teams. The Community Action Team selects organizations that associates are personally involved with and directs the team’s philanthropic and community efforts toward one nonprofit per month. For instance, during Earth Day 2014, approximately 40 VF Imagewear® associates volunteered with the Nashville Clean Water Project, picking up litter from the waterways and helping the U.S. Army Corp of Engineers at Percy Priest Lake with maintenance of one of the parks by a popular lake. During the 2013 holiday season, over 50 volunteers helped Youth Encouragement Services (YES) with prepping its Christmas Store that offers donated gifts to over 700 underprivileged children in the Nashville community.
Eagle Creek® brand associates believe in making a positive impact in the places where they live, work and travel. In its local community, Eagle Creek® associates work with the North County Community Services (NCCS) to improve the health and well-being of people in North San Diego County. In the past two years, Eagle Creek® has participated in multiple company-wide volunteer events with NCCS – most recently working with them during their holiday food drive to provide roughly 5,000 meals for families in need. In 2013, Eagle Creek® brand employees participated in a Service Day at one of NCCS’s Oceanside Preschool locations, where employees helped paint the playground and reconstruct and plant six garden beds. The vegetables harvested will be used to provide snacks for the children enrolled in the preschool.
In 2013, Eagle Creek® continued its support for PEPY, an organization in Cambodia that provides young people with quality education and life skills. As part of the program, young people are provided a forum to identify and discuss their ambitions for the future and any challenges they may need to overcome. The classes not only provide career resources, mentorship and one-on-one and group workshops, but successful Cambodian professionals are also invited to present and provide students with real-life experiences to various jobs.
In 2009, Nautica® launched a partnership with Oceana, the largest international organization focused primarily on ocean conservation, to advance its mission of returning our oceans to former levels of abundance. To celebrate World Oceans Day each year, Oceana and Nautica® associates work with the Hudson River Park Trust in New York City to clean up the river. Associates spend the day walking the shoreline of the Hudson, picking up trash and using nets to skim debris from the river. Each year, associates collect between 25-35 bags of trash from the riverbanks. Over the course of the day, associates also have the opportunity to learn more about issues impacting local waterways. The Hudson River Park Trust is dedicated to improving the park’s Estuarine Sanctuary through public education, research and habitat enhancements. In addition to World Oceans Day, Nautica’s® support of Oceana has translated into significant results for the protection and conservation of the world’s oceans. Oceana has achieved dozens of concrete policy victories for marine life and habitats. From stopping bottom trawling in sensitive habitat areas to protecting sea turtles from commercial fishing gear, these victories represent a new hope for the world’s oceans.
The Timberland® brand believes in the power of people to transform communities. Since 1992, the Timberland® brand has strategically supported its associates in bringing that belief to life through its Path of Service™ employee volunteering program, which offers employees up to 40 paid hours per year to serve in their communities. In May of 2014, Timberland® brand associates reached their 1,000,000th service hour goal since the launch of the program. To help associates take advantage of their service hours, every year the Timberland® brand organizes two annual global service days: Earth Day in April and, since the fall of 1998, “Serv-a-palooza” in the fall. Both events unite Timberland® brand associates and community partners to address pressing environmental and social needs. Projects have included planting trees in Thailand, restoring a wildlife reserve near London and helping build homes for families in need in the U.S.
Through these programs and other community service projects, the Timberland® brand partners not only with associates, but also with business partners, stakeholders and consumers to make a difference in local communities around the globe. A meaningful example of this is Timberland’s® annual service event with business partners in New York City.